What is the purpose of using infographics in ArcGIS?

The purpose of using infographics in ArcGIS is primarily to enhance visual storytelling with data. Infographics combine data visualization with narrative techniques to present information in a way that is engaging and easily understandable. They make complex information accessible by transforming it into visual formats such as charts, graphics, and maps, allowing users to quickly grasp insights, patterns, or trends in the data.

Infographics in ArcGIS can be beneficial for conveying messages effectively to a variety of audiences, from policymakers to the general public. By utilizing design elements such as color, typography, and layout, these infographics can emphasize key points and facilitate retention of the information presented. This capability aligns with the overarching goal of making data-driven communication more impactful and relatable.

While displaying geographic data in 3D, generating reports on geospatial errors, and creating cartographic designs are valuable functionalities within ArcGIS, they serve different purposes and are not primarily focused on the combinatory approach of storytelling that infographics offer.